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We just got in a new GIANT backpack/duffle/carryall from Chrome. The Brigadier is a rolltop and can hold everything from a month of laundry to more groceries than you can probably carry. So if you are looking for a huge bag to carry everything and not brake the bank in the process you should check this one out. Only $140
posted by
Jason on
2010.11.22 , under
Apparel, Bags, Bianchi, Chrome, Cinelli, Colnago, Custom Build, Fixed Gear, Freestyle, Fuji, GT, Geekhouse, Hubs, Phil Wood, Press, Saddles, Sale, Shoes, Track Bikes, Vittoria, cycling caps 
We are having a huge Black Friday Sale. Absolutely everything in the store will be at least 10% off and tons of select merchandise will be up to 50% off including complete bikes, frames, bags, apparel and more. You must mention this ad to get the 10% discount on any merchandise not specifically marked as on sale. Our hours the day of the sale are 11am to 6pm. One day only! Come early for the best selection!
posted by
Jason on
2010.11.15 , under
Art, Bianchi, Bike Porn, Chrome, Cinelli, Colnago, Commuting, Fashion, Fixed Gear, Geekhouse, Photography, Press, Racing, Shop Visits, Sponsor, Track Bikes, cycling caps, visits Superb Thanks to everyone who came out to Bella Biciclette and a special thanks to everyone who competed in the Hot Bike contest. Participants in the Hot Bike contest received a free cycling cap from Bianchi. Winners of the contest are as follows:
Most Unique: Armando Quiros with Quiros Track Bike, won Cinelli Shirt and Cap, Soma Bars and Saddle
Most Aero: Chris Butters with Igleheart Track Bike, won Colnago Track Jacket
Time Capsule: Eric Baumann with Raleigh Track Bike, won Brooks D-shaped Bag
Best Paint Job: Joshua Robot with Geekhouse Cross Bike, won Swrve Jeans, Geekhouse Shirt and Cap
Best Commuter: James Bachez with Colnago Road Bike, won Velo Orange Bar Tape, Baguette Bag, and Stainless Bottle Cages
Best Overall: Eric Baumann with Royal H Track Bike, won Mission Workshop Messenger Bag
Photos By Jesse Weiner
A new batch of Chrome just arrived at the shop.
For bags we got in some roll tops, slings, and the new marathon backpack.
We have 2 new colorways in for shoes and smaller sizing for the girls!
Midway: grey and cream
Kursk in red and black.
We are also proud to present chrome apparel; Windbreakers for both the guys and gals.
Here is Tom in the Anza windbreaker with a pair of the Kursks in grey.
Here is Wei Wei in the Marysia Windbreaker.
Stop into the shop before everything goes, cause there are not doubles of everything!
We just got in a shipment of Swrve winter clothing, including Softshell Trousers, WWR Trousers, and more Milwaukee ES Hoodies. Jason has been raving about the Swrve Milwaukee ES Hoodie for a little while now, and I’ve been loving the Swrve coated-denim jeans, so I couldn’t wait to get my hands on the Softshell Trousers. The water- and wind-resistant qualities make them perfect for this time of year, so expect a review soon…
Swrve hoodies, windbreakers, and base-layers ready to get you through the winter.
Swrve softshell trousers and denim jeans in stock now!
Wei Wei rocking the Swrve women’s wwr knickers and Swrve Merino wool base-layer top, along with an Outlier waxed-cotton cap, Knog Love/Hate gloves, and Puma Rings Hi boots.
Jason is digging the Swrve wwr trousers + Swrve Milwaukee ES Hoodie, with the Swrve Hiding Hoodie underneath, Nari/Furi gloves, and Chrome Saipan shoes.
I’m trying out the Swrve softshell trousers and the Swrve windbreaker, complimented here by white Vittoria 1976 shoes, white Rapha gloves, and a Superb cap.
Swrve is all hand-made in the USA, and the whole Swrve line is loaded with features for cyclists, such as articulated knees, seamless gusseted crotches, and well-placed reflective details for saftey at night. Come by the shop to check out the Swrve gear for yourself.
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