Dogs are great, but being an avid cyclist with a pooch could pose a potential problem. A fun ride about the city can be coated with fret and worry about a furry companion who is ever so dilligently waiting in his crate to be let out on his own adventure.
Our customer/friend Kate has it all figured out.

Dog plus bag plus bike equals perfect.

Kate’s had Nacho (full name: Nachito) for a few years. She rides with him basically everywhere. After a lot of patience (and not to mention treats), this aspiring dog trainer convinced her pup that her Freight bag wasn’t a bad place to be. Anytime you see them riding around town you can definitely tell that he is psyched on being on Kate’s back.
Hey Kate, thanks for being an inspiration to all of us small/medium dog owners, and see you around!!
We are always trying to keep it classy here at Superb, after all we are a Brooks Dealer of Excellence. Brooks has just recently launched their slender grips. This is a great option for people who are looking for the Brooks class, but want something less bulky. The best part about these guys is that the leather grip tape can be swapped out of the grip cartridge for different colors. We also have the classic Brooks handlebar tape in their harder to find colors, green and white. For those super commuters, we brought in the Brooks Trouser Straps. They are great since they work on the same principle as a snap bracelets, like the ones that you got confiscated from you in 4th grade, covered in fine genuine leather. And last but not least is the Brooks Wheel Kit containing 3 tire levers, which is more than enough to get any pesky tire off, and a double sided spoke wrench. Come by and check out the Brooks goodies. Any of these items are a great way to compliment any existing Brooks saddle. 

Our Superb Sprints have been getting a warm reception. Yet again we have another one of our babies being snapped up by you guys! Billy went with the classic finish, good old polished aluminum. Pretty soon Billy will be joing the ever growing Sprint crew in Boston. We’ll have to start inventing a special wave of some sort… This bad boy is going to be raised as a single speed commuter, equipped with a Sram Omnium crank set, Campagnolo Veloce brake set, Chris King headset, Velocity Aero Wheel set, and Hold Fast straps on platform pedals. Remember that if you can dream it, we can build it. Doesn’t matter if you’re looking for a track bike, single speed, 3 speed, road bike etc., stop in an let us help you find or build the right bike.



Spring is here and so are the 2012 Linus Bikes! These beautiful city bikes are the perfect choice for around town transportation, especially if you enjoy the finer things in life. Linus bikes are really the best of both worlds, they are not only amazingly versatile and comfortable to ride, but they are also very affordable with models starting around $450. All of this in a bike that is sure to turn heads everywhere you go! Choose the internally geared models if you like to have a variety of gear options with the simplicity of having the gears hidden inside the hub and protected from the grit and filth from the road. The single speed models are great for people who find themselves mainly in the same speed and like things simple. Linus really does have a model to fit pretty much everyone so stop by and take one for a test ride!
Linus Dutchi

Linus Roadster

Linus Mixte


While we’re all going on summer vacations, Heather Gardiner is spending her summer on her bike and building houses.
She spent Marathon Monday in front of our shop raising money for her trip with Build & Bike 2012, an organization that organizes teams of 20-30 young adults to ride across the country and build homes.

“There are eight different trips you can take. Im going from North Carolina to San Diego. Each rider raises $4500 and during the ride we elect which organizations we want to donate our funds to,” said the 23-year-old Northeastern graduate.
She will spend 13 days of her 10 week trip building affordable housing.

She’s been raising money a variety of different ways, from collaborations with restaurants to bar pub crawls. Today she decided to sell baked goods in order to raise her remaining funds. As of this morning she’s $780 from her goal of $4500.

To learn a bit more about Heather, Bike & Build and donating to her cause, please click here.